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Suburb Insights · VIC 3551

Maiden Gully, VIC 3551 Property Profile

ABS 2021 Census · Updated 21 May 2026

Suburb Overview

Maiden Gully is a regional centre in Victoria, Australia, with a population of approximately 5,407, making it a smaller community. Located approximately 135 km from the Melbourne CBD, Maiden Gully is a regional area in Victoria. The median household income is $114,868 per year.

Investment Score

58 / 100 Moderate

Maiden Gully benefits from a high-income resident base, supporting premium property pricing. Distance from major centres is a consideration, though regional markets can offer higher rental yields.

Location

Melbourne
Maiden Gully
Victoria · 3551
135 km from Melbourne CBD
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Key Indicators

Postcode
3551

Official Australia Post postcode for Maiden Gully. A postcode may cover multiple suburbs.

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Population
5,407

Usual resident population at the most recent census.

Median weekly rent
$380/wk

Weekly median rent for occupied homes. Live rental data integration coming soon.

Median household income
$114,868/yr

Annual median household income (before tax) across all households.

Distance to CBD
135 km

Straight-line distance from the suburb centroid to the nearest capital city CBD. Actual driving distance will be longer.

Lifestyle & Amenities

Schools nearby
1

Estimated 1 school within or near this suburb.

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Parks & green spaces
2

Estimated 2 parks and green spaces near this suburb.

Median monthly mortgage
$1,690/mo

Monthly median mortgage repayment for households currently paying off a mortgage.

Home type
95% houses

Proportion of separate houses versus units, townhouses, and other home types. Useful for investors assessing rental demand mix.

Why People Like Living in Maiden Gully

Who Maiden Gully Suits

👨‍👩‍👧FamiliesSchool count or dwelling mix is lighter here.
📊InvestorsRent covers a solid share of the median mortgage.
🏡First-home buyersEntry costs sit at or below the Victoria median.
💼ProfessionalsAround 135 km from the CBD with good access.

Pros and Cons

Pros

  • Rent sits within an affordable share of local incomes, supporting tenant demand.
  • Mortgage costs are lower than the Victoria median, improving cash-flow margins.
  • Solid transport links into employment hubs.

Cons

  • Long distance to the CBD (135 km) — plan for commute time or local employment.
  • Fewer schools inside the suburb itself — verify catchments for neighbouring areas.

Investment Insight

Maiden Gully is a smaller community of 5,407 — about 73% of the Victoria suburb median (7,416) — so investors should factor in the narrower buyer pool and longer average time-on-market. Median household income of $114,868/year runs 21% above the Victoria suburb median of $95,160, indicating strong purchasing power and the type of demographic profile that tends to sustain premium property prices through market cycles. Median weekly rent of $380 equates to $1,647/month — about 97% of the median mortgage repayment of $1,690/month — meaning rental income covers most of a typical owner's repayment and this is a genuine cash-flow suburb before tax benefits. Maiden Gully is 135 km from Melbourne, so the local market tracks regional employment and lifestyle drivers more than CBD-driven commuter demand. Separate houses make up 95% of dwellings — 17 percentage points above the Victoria median of 78% — pointing to a family-oriented, land-rich market where value is concentrated in the underlying block.

Investment Tip

This suburb suits yield-focused investors who are comfortable with lower liquidity. Employment concentration and local population trends matter more here than in metro markets. Local rents consume roughly 17% of household income — a useful sanity check on tenant affordability.

Maiden Gully vs Victoria Median

How Maiden Gully stacks up against the median of all Victoria suburbs in our dataset. Positive values mean Maiden Gully sits above the state median; negative means below.

MetricMaiden GullyVIC medianΔ vs state
Population5,4077,416-27%
Median household income$114,868/yr$95,160/yr+21%
Median rent (weekly)$380$3800%
Median mortgage (monthly)$1,690$1,950-13%
Distance to CBD135 km32 km+322%
Separate houses95%78%+17pp

Investor Checklist

Pre-inspection briefing for Maiden Gully — every item is derived from public datasets, with full citations in our data sources page.

Investment Strategy

Buy & Hold

Solid buy-and-hold profile: a population of 5,407 and household income close to the VIC median ($114,868 vs $95,160) give the market enough depth for patient capital growth without the premium entry price of inner suburbs.

Rental Yield

Strong rental coverage: $380/week (~$1,647/month) covers 97% of the $1,690/month median mortgage repayment, so the shortfall sits at just $43/month. Investors targeting positive cash flow should shortlist this suburb.

Renovation / Flip

A dwelling mix skewed to houses (95% vs 78% VIC median) combined with a population of 5,407 creates a deeper market for value-add renovations — older stock, separate titles and stronger buyer competition are the usual pattern here.

Risk Factors

Run the numbers on a Maiden Gully property

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30-year projections for Maiden Gully

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2026 Outlook

Growth: Moderate Rental Demand: Moderate Investor Sentiment: Moderate

Property values in Maiden Gully should track the wider Victoria market through 2026, with the $114,868/year median household income (21% above the $95,160 state median) keeping the suburb firmly mid-pack. Rental coverage runs at ~97% of the typical mortgage ($1,647/month rent vs $1,690/month repayment), keeping cash flow in positive or near-neutral territory. The EquitySight investment score of 58/100 places Maiden Gully in the mid tier of Australian suburbs we profile, and overall investor sentiment is balanced heading into the second half of 2026.

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Frequently Asked Questions

Is Maiden Gully a good suburb for investment?

Maiden Gully scores 58/100 on our EquitySight investment framework — a moderate rating. That score is driven by a population of 5,407, median household income of $114,868/year and median weekly rent of $380. Whether it fits your portfolio depends on whether you are targeting cash flow, capital growth, or a value-add renovation — all three are scored with suburb-specific numbers elsewhere on this page.

What drives property demand in Maiden Gully?

The main demand drivers in Maiden Gully are an above-state-median household income of $114,868/year, a dwelling mix that is 95% separate houses, roughly 1 schools and 2 parks within the catchment. Together these shape both owner-occupier and tenant demand and are the factors we weight most heavily in the suburb's investment score.

What is the population of Maiden Gully?

Maiden Gully has a usual resident population of approximately 5,407, compared with a Victoria suburb median of 7,416 — placing it in the lower half of the state's suburbs by size. Population is the clearest proxy for market depth: more residents mean more transactions and typically a shorter average days-on-market on resale.

How far is Maiden Gully from the Melbourne CBD?

Maiden Gully sits 135 km straight-line from the Melbourne CBD. This is a regional market where CBD distance is only indicative — local industry diversity and commute alternatives matter more.

What is the median rent in Maiden Gully?

The most recent census recorded a median weekly rent of $380 in Maiden Gully, equating to approximately $19,760/year in gross rental income (state median $380/week). Market rents have typically drifted above the recorded figure — verify against current listings on realestate.com.au and Domain before making an offer.

What is the typical mortgage repayment in Maiden Gully?

The median monthly mortgage repayment in Maiden Gully is $1,690, or approximately $20,280/year (vs $1,950/month state median). Stress-test your own borrowing at rates 1–2 percentage points above today's to make sure you can still service the loan through an RBA tightening cycle.

Is Maiden Gully cash-flow positive for investors?

A median weekly rent of $380 works out to $1,647/month, covering 97% of the median mortgage repayment of $1,690/month. That leaves a $43/month shortfall (around $516/year before tax benefits), so a typical owner-occupier-priced property here is negatively geared. Actual cash flow depends on your deposit, loan terms, ownership costs and marginal tax rate — run the full numbers in our rental yield calculator.

What are the main risks of investing in Maiden Gully?

The main risks are interest-rate sensitivity on the $1,690 median mortgage, the broader Victoria market cycle. Each of these is covered in the Risk Factors section above with suburb-specific numbers rather than generic warnings.

How we built this Maiden Gully profile

Every number on this page comes from the ABS 2021 Census of Population and Housing, Australia Post postcode reference data, and OpenStreetMap amenity tiles. The investment score, strategy verdicts, and comparison table are computed deterministically from those inputs — no opinion, no estimation. See our full methodology and the data sources and licences for the formulas we use.

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