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Suburb Insights ยท VIC 3202

Heatherton 3202, Victoria

ABS 2021 Census ยท Updated 31 March 2026

Suburb Overview

Heatherton is an outer-metropolitan suburb of Melbourne, Australia, with a population of approximately 2,826, making it a boutique locality. Located approximately 20 km from the Melbourne CBD, Heatherton is a outer metro area in Victoria. The median household income is $108,576 AUD per year (ABS 2021 Census).

Investment Score

61 / 100 Good

Heatherton benefits from a high-income resident base, supporting premium property pricing.

Location

Map shows Heatherton, Victoria, Australia.

Key Indicators

Postcode
3202

Official Australia Post postcode for Heatherton. A postcode may cover multiple suburbs.

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Population
2,826

Usual resident population at census night. Source: ABS 2021 Census of Population and Housing.

ABS Census Data โ†’
Median Rent (weekly)
$471/wk

Weekly median rent for occupied private dwellings. Source: ABS 2021 Census. Live rental data integration coming soon.

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Median Household Income
$108,576/yr

Annual median household income (before tax) for all households. Source: ABS 2021 Census.

ABS Census Data โ†’
Distance to CBD
20 km

Straight-line distance from the suburb centroid (ABS 2021 SAL geography) to the nearest capital city CBD. Actual driving distance will be longer.

Lifestyle & Amenities

Schools nearby
1

Estimated 1 school within or near this suburb based on ABS 2021 data.

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Parks & green spaces
1

Estimated 1 park and green spaces near this suburb. Source: ABS 2021 data.

Median Mortgage (monthly)
$2,224/mo

Monthly median mortgage repayment for households currently paying off a mortgage. Source: ABS 2021 Census.

ABS Census Data โ†’
Dwelling Type
78% houses

Proportion of separate houses vs units, townhouses, and other dwelling types. Source: ABS 2021 Census. Relevant for investors assessing rental demand mix.

ABS Census Data โ†’

Investment Insight

Heatherton's outer-metropolitan position means more affordable entry points for investors, with potential for capital growth as infrastructure extends outward. Demand is often driven by young families seeking space and value. The median rent of $471/week (ABS 2021) indicates a mid-range rental market. Owner-occupiers face a median mortgage repayment of $2,224/month. A median household income of $108,576/year supports premium property values and indicates a well-employed resident base. 78% of dwellings are separate houses, indicating a predominantly family-oriented, land-rich market.

Investment Strategy

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Buy & Hold

Holding property in Heatherton over the medium term may deliver steady, if unspectacular, returns.

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Rental Yield

Rental returns in Heatherton are attractive relative to purchase prices, supporting positive cash flow.

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Renovation / Flip

Renovation or flip strategies in Heatherton face headwinds from a smaller buyer pool and slower turnover.

Risk Factors

Run the numbers on a Heatherton property

Full Property Analysis

30-year projections for Heatherton

Scenario comparison, cash flow analysis, tax modelling, and PDF export โ€” all in one place.

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2026 Outlook

Growth: Moderate Rental Demand: Moderate Investor Sentiment: Moderate

Growth in Heatherton through 2026 will likely be steady rather than spectacular, tracking the wider market. Rental demand is expected to be stable, though landlords may need to remain competitive on pricing. Heatherton offers measured appeal for investors willing to look beyond headline metrics.

Frequently Asked Questions

Is Heatherton a good suburb for investment?

Heatherton is a outer metro area in Victoria with a population of 2,826. The median rent is $471/week and the median household income is $108,576/year (ABS 2021 Census). As with any property investment, conduct thorough due diligence on current listings, vacancy rates, and local infrastructure plans before committing.

What drives property demand in Heatherton?

Key demand drivers in Heatherton include affordability relative to inner suburbs and expanding infrastructure. 78% of dwellings are separate houses. The area has approximately 1 schools and 1 parks nearby.

What is the population of Heatherton?

According to the ABS 2021 Census, Heatherton has a population of approximately 2,826. For historical population trends and intercensal estimates, visit the ABS Census Data Explorer at abs.gov.au.

How far is Heatherton from the Melbourne CBD?

Heatherton is approximately 20 km straight-line distance from the Melbourne CBD (calculated from ABS 2021 suburb centroid coordinates). This is within comfortable commuting range with good transport links.

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