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Suburb Insights ยท VIC 3304

Heywood 3304, Victoria

ABS 2021 Census ยท Updated 31 March 2026

Suburb Overview

Heywood is a regional centre in Victoria, Australia, with a population of approximately 1,815, making it a boutique locality. Located approximately 293 km from the Melbourne CBD, Heywood is a regional area in Victoria. The median household income is $56,004 AUD per year (ABS 2021 Census).

Investment Score

26 / 100 Weak

Household earnings in Heywood are below the state average, which may affect long-term capital growth. Regional positioning means lower entry costs but potentially longer hold periods for capital gains.

Location

Map shows Heywood, Victoria, Australia.

Key Indicators

Postcode
3304

Official Australia Post postcode for Heywood. A postcode may cover multiple suburbs.

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Population
1,815

Usual resident population at census night. Source: ABS 2021 Census of Population and Housing.

ABS Census Data โ†’
Median Rent (weekly)
$180/wk

Weekly median rent for occupied private dwellings. Source: ABS 2021 Census. Live rental data integration coming soon.

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Median Household Income
$56,004/yr

Annual median household income (before tax) for all households. Source: ABS 2021 Census.

ABS Census Data โ†’
Distance to CBD
293 km

Straight-line distance from the suburb centroid (ABS 2021 SAL geography) to the nearest capital city CBD. Actual driving distance will be longer.

Lifestyle & Amenities

Schools nearby
1

Estimated 1 school within or near this suburb based on ABS 2021 data.

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Parks & green spaces
1

Estimated 1 park and green spaces near this suburb. Source: ABS 2021 data.

Median Mortgage (monthly)
$1,025/mo

Monthly median mortgage repayment for households currently paying off a mortgage. Source: ABS 2021 Census.

ABS Census Data โ†’
Dwelling Type
87% houses

Proportion of separate houses vs units, townhouses, and other dwelling types. Source: ABS 2021 Census. Relevant for investors assessing rental demand mix.

ABS Census Data โ†’

Investment Insight

As a regional centre, Heywood serves a wide catchment area. Regional property can offer higher rental yields than metro equivalents, though investors should assess local employment diversity and infrastructure plans. The median rent of $180/week (ABS 2021) indicates an affordable rental market. Owner-occupiers face a median mortgage repayment of $1,025/month. 87% of dwellings are separate houses, indicating a predominantly family-oriented, land-rich market.

Investment Strategy

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Buy & Hold

Buy-and-hold in Heywood carries higher risk due to limited demand drivers and slower growth fundamentals.

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Rental Yield

Heywood's rental market is softer โ€” budget for potential vacancy periods.

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Renovation / Flip

Renovation or flip strategies in Heywood face headwinds from a smaller buyer pool and slower turnover.

Risk Factors

Run the numbers on a Heywood property

Full Property Analysis

30-year projections for Heywood

Scenario comparison, cash flow analysis, tax modelling, and PDF export โ€” all in one place.

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2026 Outlook

Growth: Low Rental Demand: Low Investor Sentiment: Low

Price movement in Heywood is expected to be flat to modest in 2026, reflecting broader regional market conditions. Landlords in Heywood may face longer tenant search times; competitive pricing will be important. Heywood is not a headline market, but contrarian investors may see long-term potential.

Frequently Asked Questions

Is Heywood a good suburb for investment?

Heywood is a regional area in Victoria with a population of 1,815. The median rent is $180/week and the median household income is $56,004/year (ABS 2021 Census). As with any property investment, conduct thorough due diligence on current listings, vacancy rates, and local infrastructure plans before committing.

What drives property demand in Heywood?

Key demand drivers in Heywood include regional employment hubs, lifestyle, and affordability. 87% of dwellings are separate houses. The area has approximately 1 schools and 1 parks nearby.

What is the population of Heywood?

According to the ABS 2021 Census, Heywood has a population of approximately 1,815. For historical population trends and intercensal estimates, visit the ABS Census Data Explorer at abs.gov.au.

How far is Heywood from the Melbourne CBD?

Heywood is approximately 293 km straight-line distance from the Melbourne CBD (calculated from ABS 2021 suburb centroid coordinates). As a regional or remote location, travel to the capital is significant โ€” local amenities and employment are important investment considerations.

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